Privacy policy
Welcome to using Bleap! We highly value the protection of your personal information and privacy. You can learn about how we collect, use, and store users' personal information, as well as your related rights, through this Privacy Policy. Please read and fully understand the relevant content carefully:
To provide you with game services, we will collect, use, and store necessary information in accordance with this Privacy Policy.
Based on your explicit authorization, we may request to enable device permissions, and you have the right to refuse or cancel such authorization.
You may access, correct, and delete your personal information, as well as withdraw authorization consent, deactivate your account, file complaints, and adjust other privacy settings.
We have adopted security protection measures in line with industry standards to safeguard your personal information.
If you are a minor, please read this privacy policy carefully with your guardian and use our services or provide personal information under your guardian’s authorized consent.
Shanghai Bulipu Technology Co., Ltd. (registered address: Room 1919, 500 Yunjin Road, Xuhui District, Shanghai, hereinafter referred to as "we") is the operator of the mobile application "Bleap". We are committed to protecting the personal information and privacy of users (hereinafter referred to as "you"). When you use Bleap, we collect, use, store, and share your relevant personal information. To explain how we process your personal information, we have formulated the Bleap Privacy Policy (hereinafter referred to as the "Privacy Policy"), and we promise to handle your personal information strictly in accordance with this policy.
Important Reminder
Before using Bleap, please read this Privacy Policy carefully and fully understand all clauses, including but not limited to clauses that exempt or limit our liability. By checking "I Agree" to this Privacy Policy and using Bleap, you consent to our processing of your personal information as described herein. Please note that this policy only applies to information collected by us through Bleap to provide you with services; it does not apply to information collected by third parties accessing Bleap to provide you with products or services.
This Privacy Policy will help you understand the following:
How we collect and use your personal information
How we store your personal information
How we use Cookies
How we share, transfer, and publicly disclose your personal information
How third-party products or services obtain your personal information
How we protect your personal information
How you can manage your personal information
How we handle personal information of minors
How this Privacy Policy is updated
How to contact us
How We Collect and Use Your Personal Information
How We Collect Your Personal Information
During your use of Bleap, we collect your personal information in the following ways:
Account Registration
When registering for a Bleap account, we collect your user ID and login password. This information is used to help you complete account registration and protect your account security. If you do not provide such information, we cannot create an account or provide you with normal services.
Game Services
When using our game services, we collect your device ID, device name, device type, and system version. This information ensures your normal use of services, maintains basic game functionality, optimizes performance, and enhances your gaming experience. Failure to provide this information will prevent you from using the game services.
Real-Name Authentication (for Users in Mainland China only)
For real-name authentication, we collect your name, identity document type, and identity document number. You agree to authorize us (directly or through third parties) to provide, query, and verify this information with relevant authentication institutions (e.g., credit investigation agencies, government departments). This is to fulfill legal obligations, verify your identity, identify your age, and ensure system and service security. Not providing this information will restrict your login or use of Bleap.
Network and Service Security
To ensure network and game security, we collect your device identifier, IP address, and access date/time. This helps create a fair, healthy, and safe gaming environment by combating activities that disrupt game fairness or service stability (e.g., detecting piracy, scanning for cheats). Without this information, you cannot use the game services.
Device Permission Details
We request device permissions within a necessary scope during your use of Bleap. We do not enable permissions by default; consent is only sought with your active confirmation. The table below outlines the permissions, their purposes, and user controls:
If you wish to disable permissions after initial authorization, you may do so in your device settings, which will stop us from collecting related information.
How We Use Your Personal Information
We use collected information to deliver our services as stated in this policy.
Personal information provided by you will be used throughout your service usage period unless deleted or refused via system settings. Upon account deactivation, we will stop using and delete your information.
We may share anonymous statistical data about service usage with the public or third parties for product development, service optimization, and security purposes. Such data does not contain any personally identifiable information.
For using your information for purposes not specified herein, or repurposing information collected for a specific purpose, we will obtain your prior consent via active confirmation (e.g., checkboxes).
Exceptions for Data Collection
Under the following circumstances defined by laws and national standards, we may collect/use your information without consent:
Related to fulfilling legal/regulatory obligations;
Directly related to national security or defense;
Directly related to public safety, public health, or major public interests;
Related to criminal investigation, prosecution, trial, or judgment execution;
Necessary to protect life or property rights when consent is unobtainable;
Information voluntarily publicly disclosed by you or your guardian;
Necessary for contract signing/performance at your request;
Collected from legally public sources (e.g., news reports, government disclosures);
Necessary to maintain product/service security (e.g., fault detection).
How We Store Your Personal Information
We store your information for the shortest period required by our stated purposes and legal requirements. After this period, information will be deleted or anonymized.
Personal information collected and generated during our operations in China will be stored domestically (excluding Hong Kong, Macao, and Taiwan), except when:
Required by law;
With your explicit authorization;
You actively request overseas services.
In such cases, we ensure adequate protection of your information in line with this policy and relevant laws.
How We Use Cookies and Similar Technologies
1. Cookie Usage
We use Cookies (including Flash Cookies and local storage) to enhance security and personalization. Cookies may be used for:
Security Cookies: Ensure safe and efficient service operation.
Recommendation Cookies: Deliver personalized content recommendations.
Third-party partners’ Cookie practices are governed by their own policies, not this one. We are not responsible for their Cookies or similar technologies.
You may modify Cookie settings in your browser, though this may affect service security or personalization. For details, see https://www.aboutcookies.org/.
How We Share, Transfer, and Publicly Disclose Your Personal Information
Entrusted Processing
We entrust third-party providers to process your information for technical support (e.g., infrastructure, data analysis, advertising). This is governed by our policy, and we oversee providers via contracts.
Sharing
We may share your information:
With your explicit consent;
As required by law or government mandates;
With affiliated companies, but only necessary information under this policy’s purpose, with equal security measures.
Transfer
We do not transfer personal information except in mergers, acquisitions, or asset transfers, where we will notify you and require new holders to abide by this policy.
Public Disclosure
We do not publicly disclose your information unless legally required or consented.
Exceptional Cases
Consent is not needed for sharing/transferring/disclosing information in the same legal scenarios as data collection exceptions (listed in Section I.(4)).
User-Shared Information
Exercise caution when voluntarily sharing or disclosing information, as it may include personal/sensitive data of yourself or others. Obtain consent before sharing others’ information.
Anonymized Data
Sharing/transferring/disclosing anonymized data (non-identifiable and irrecoverable) does not require further consent.
How Third-Party Products/Services Obtain Your Information
We use third-party SDKs to enhance functionality. Their data practices are governed by their own policies:
How We Protect Your Personal Information
We employ industry-standard security measures (e.g., encryption, access controls) to prevent unauthorized access, disclosure, tampering, or loss.
While we strive for security, the internet is not entirely secure, and we cannot guarantee absolute safety.
In the event of a security incident, we will promptly notify you of the incident details, measures taken, and remedial steps via app push, email, SMS, or public announcement. We also report to regulatory authorities as required.
How You Manage Your Personal Information
During use, you may access, correct, delete your information, and exercise rights to withdraw consent or deactivate your account via in-app prompts or the contact methods stated in this policy.
Deleting Personal Information Request deletion in these cases:
We violate laws/agreements in data collection/use;
We improperly share/transfer your information;
We illegally disclose your information;
You stop using our services, deactivate your account, or we terminate operations.
Withdrawing Authorization
Adjust permissions in device settings or contact us to change consent scope. Withdrawing consent may affect related services but not past data processing.
Request Handling
Contact us via the stated methods to exercise your rights. Security verification (e.g., identity proof) may be required. Reasonable requests are processed free of charge, but excessive/repeated requests may incur costs.
Response Exceptions
We may reject requests involving legal obligations, national security, public interests, malicious abuse, or trade secrets.
Handling Minors’ Personal Information
We strictly protect minors’ personal information. Collecting/using data of minors under 14 requires guardian consent; for minors aged 14‒18, consent may be provided by guardians or the minors themselves.
If you are a minor (especially under 14), we require you to have your parent or guardian read this policy and provide consent before using our services or sharing information. Guardians are advised to monitor minors’ use of our services and contact us with any concerns about their personal information.
Policy Updates
We may update this policy for legal changes or service improvements, notifying you via in-app notices or prominent prompts for major changes (e.g., service model changes, data sharing updates). Your rights under this policy will not be reduced without your consent.
Major changes include but are not limited to: significant service model changes, new data sharing partners, changes to user rights, updated contact information, or high-risk assessments in data security reports. Old policy versions are archived for your reference.
How to Contact Us
For questions about this policy or personal information protection, send written inquiries to:
Company Name: Shanghai Bulipu Technology Co., Ltd. Address: Room 1919, 500 Yunjin Road, Xuhui District, Shanghai
We aim to respond within 15 business days. If unsatisfied, you may file complaints with regulatory authorities (cyberspace administration, telecommunications, public security,
industry and commerce) or seek legal solutions through courts with jurisdiction over the defendant’s domicile.
By using Bleap, you acknowledge and consent to this Privacy Policy.
Shanghai Bulipu Technology Co., Ltd.
Bleap Operations Team